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PROGRAM:

Commuter Club


The Commuter Club program was originally developed by the PVTMA in conjunction with the Santa Cruz Area TMA in 1996. It is an incentive-based program where applicants pledge to use alternative transportation (walking, bicycling, carpooling, vanpooling, bus transit, or telecommuting) at least one day a week. In return for their pledge, Commuter Club members are directly rewarded and receive a free mug with the program logo as a reminder of their commitment, and a chance to win a prize of dinner for two in a monthly drawing.

The TMAs received funding from the Monterey Bay Unified Air Pollution Control District for four years. Since Air District funding expired in 2001, the program has not been promoted as actively by our agency. As part of our workplan, we have revived the program and are targetting Pajaro Valley employers and employees through business outreach and community events.

We believe this program to be an effective way to reduce traffic congestion on our local roadways, as each pledge made by a program member represents the reduction of one single occupant vehicle per week.


PROGRAM ACTIVITIES

Commuter Club GOALS:

1) Help to reduce traffic congestion on our local roadways;

2) Attract single occupancy vehicle commuters to try alternative modes of transportation through information and incentives;

3) Involve local businesses in the promotion of this program by making them aware of the benefits to employers and employees of reducing single occupancy vehicle (SOV) trips made to work-sites.


 

pvtma1@aol.com
831-763-7665
P.O. Box 1748 Watsonville, CA 95077

 

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